Article Marketing Resources

Wednesday, March 19, 2008

Article Marketing And Why Its So Good

by Chris Rohrer

A lot of people starting a home based business fail because they do not know how to market online, or they blow all their money trying to do pay per click or some other type of marketing. When I first started working online I did not pay for any of my traffic. All of my traffic was completely free. I relied on what is called article marketing.

Article marketing did not cost me a penny, and it worked very well. It helped increase my sales in a matter of a few days. Now I tell all of my members to start out by writing up a few articles and submitting them out to a number of different article directory sites. All the money you will earn from articles is pure profit, because you did not spend any money in advertising. It just makes sense to start off this way.

Another great benefit that comes with article marketing is that it builds up not only traffic to your website, but one way links. This will help increase your google page ranking, and help your website get higher up in search engines.

There are just so many great things an article brings to the table that it would almost hurt your business if you didnt submit articles. Some big questions I often get asked are what should I write about, how do I write an article, and how many articles should I write?

That is up to you. I tend to tell people to write about things they know or like, and that they have an interest in. If you are having a hard time writing about something do a little research on it and educate your self a little more then try and write an article on it. You should also try to submit at least 5 to 10 articles a week.

Now the best way to submit your articles to websites is not by hand, but by using an article submitter program. Submitting your article by hand can take hours, and you might only be able to submit your article to 10 or so places before you get tired and quit.

Using an article submission program you can easily submit your article to hundreds of different places in just a matter of 10 or 15 minutes. Doing this will help increase the attention your article will receive, and how many views it gets. Which in return means more hits to your website and more sales for you.

Authors Resource Box:
Get Article Submitter for FREE. This article submission program makes submitting articles easy. Go to FREE Article Submitter to get your FREE copy today.

View Original Article Source at Altrana.com

Tuesday, March 18, 2008

Google PageRank and Web Site Backlinks

by Jason Kamara

One of the most hotly disputed topics in the world of web site promotion is the methods used to increase the PageRank (PR) of a given web site. PageRank is one of the methods Google uses to determine web page relevance and importance for a given search term.

The PageRank of a website or web page is determined by link analysis algorithms that are different for each search engine. Larry Page, one of the co-founders of Google describes a page's PR as "the sum of all things pointing to it" (Vise 2005).

Google PageRank can vary from 0 (the lowest) to 10 (the highest) for a given web page. If you have a Google Toolbar installed in your web browser, you can see the PageRank of each page that you visit. PageRank is almost solely determined by the number and quality of links pointing to and from your web pages. Of course, you can control the choice of pages you link to, but you require links pointing back to your pages from desirable web sites.

Sheer quality of links is not enough. Indeed, receiving too many links from undesirable web sites can decrease the importance of your web pages. While the PR algorithm is very complex, the basic idea is easy to understand.

The PR of a given page is the result of (quantity x PR) of inbound links versus (quantity x PR) of outbound links. Increasing backlinks to your site is the only way to increase PR. The best way of increasing your PR is to decrease the number of outbound links to pages with low PR and to increase the number of inbound links with high PR.

Content is king. If you provide unique, useful content that is updated often, people and website spiders will visit your site often and you may even get some free one-way links. The holy grail of backlinks is unsolicited praise along with a link to your site. This comes by way of blog, review, or website forum. These are great to get, but you don't have a lot of control over who writes what.

SEO experts tout the importance of reciprocal linking. This is a long and arduous process that requires you to find websites with similar content that don't compete with you directly, and then trading links with them to improve your PR (hopefully). This is an established marketing method that requires time and patience, but it works well.

Another great way to increase backlinks to your site is to write and distribute short articles to ezines and article directories. Many of the content publishers are free to submit to, and often have great turnaround time. You can write an article and have it show up in high PR directories in less than a day! Of course you want to submit to categories that are relevant to the content of your website. If you have a website about classic cars and car parts, you could write an article about auto maintenance tips.
While no solution is perfect for everyone, you should experiment with different forms of promotion and search engine optimization. Web site promotion is more important than ever. Increasing the number of quality links to your website is necessary to ensure that your quality content will be found by your target audience.

Authors Resource Box:
The author is the developer and operator of numerous sites on the web. To receive free content for your website or blog, or to publish your own articles, visit http://www.articopia.com.

View Original Article Source at Altrana.com

Monday, March 17, 2008

Limitless Articles

by Matt Wan

If you are seeking a website that offers a database with unlimited articles then you will be glad to learn there is one available. You will find articles on every subject under the sun or you to use on your own website as long as you provide a link back.

Health articles whether for your own knowledge, research, or to use on your website or even a newsletter can be found with just a click of a button. You will enjoy finding various topics such as "Living with a Latex Allergy", "Atkins Diet", and "Hair loss" to name just a few. With these health articles you will be able to find so much information regarding on the newest diets, how to protect your children against common ailments, and even personal care information. We all know that our health is very important and learning all we can regarding harmful effects of prescription drugs or how to avoid contagious diseases, will give you the armor you need to fight these problems on the battlefield where they begin.

Business and Finance is a very large subject that has many opportunities to build your own website or to give you insightful information that will help you start your own business or give you the resources you need for financing your home loan. Articles regarding bankruptcy, mortgage loans, refinance loans; first time homebuyer loans and more will give you everything you need to know how to improve your credit in order to receive a loan. Not only this, but you can find enough articles on businesses that you can create an entire website for business owners to give them a reason to visit your website. Owners of practically any type of business will find several articles on Customer Relationship Management which will guide them into a more successful business along with many other articles to improve not only relationships with customers but with employees as well. Using the articles in the Business and Finance category will give you the edge you need to build your business into a successful income with proven methods of others.

Legal articles may be just what you are searching for if you need answers to questions regarding debt collection, injury compensation laws, or divorce. Within this category, you will find experts in the field including attorneys that have written these articles to aid others in all kinds of legal related questions from finding a good attorney to how to write a living will. Not only will you have your questions answered through the articles in this category but also you will learn about such topics as identity theft and how to avoid someone stealing your information.

Authors Resource Box:
For articles on every subject under the sun that you may use on your own website as long as you provide a link back. Health articles, Business and finance articles, and many other topics to choose from.

View Original Article Source at Altrana.com

Sunday, March 16, 2008

Article Writing Outsourcing - How Top Writers Around the World Will Write For You

by Pino Tedesco

The content of your site tells a whole lot about your website. They will basically describe what your site is about and also tell people what your site has to offer.

Articles and website content makes a whole lot of difference in your site because they can catch the attention of your website visitors and keep them in there. With good website content you get the benefit of clearly depicting what it is you want to share with people.

Also, good content and articles can lead people to your site. With more traffic, you get to earn more from your site making it profitable. A sites success, be it for profit or not, is the number of the flow of traffic in your site.

So how does good content and great articles get you traffic? Well, many search engines rely on the keyword and keyword phrases of a site to put it in their results list.

If your content contains a good number of keywords and keywords phrases, it may be chosen to be a part of the top listed sites in the search result pages. But before you think of just plastering your site with all the keywords and keyword phrases it could hold, search engines also filter out that abuse.

You must have good well written articles that incorporate the keywords and keyword phrases properly in their content and articles. There are many of those who cannot afford the time to write their own website contents and articles.

While writing content and articles specifically designed for the internet may take some getting used to and some researching and learning, there are many writers that can be found all over the world who could do it for you.

Many of us do not have the time to learn web content writing and article writing designed for the internet. There are writers who have great experience in doing this and charge only a minimal fee for such work.

Writers like this can be regarded as experts in this style of writing and can greatly help your website to get that coveted spot in the search engine rankings.

Other than getting your site in the web results page of search engines, they can also provide your site with meaningful articles and content that can impress your website visitors and entice others to view your site. Every website could use the extra traffic website visitors could invite.

Then there are those who need papers to be done either for their school or office work. Top writers around the world are very knowledgeable and do extreme researching to get a job done right. They are also very adept in many writing styles that are needed to best suit the client's need.

Many writers around the world charge a minimal fee depending on the type of writing job needed and the number of words needed in the content.

Usually, a two hundred fifty worded article would cost from 4 to 8 dollars depending on the writers experience and ability. This is a small price to pay for having a content rich site or for a well researched and written paper.

There are also many sites that can offer you these services with their team of well trained and experienced writers. They offer many writing services to cover any writing needs.

A writer can be based anywhere in the world and are guaranteed to offer good contents and articles. Each one are doubly checked, edited and proofread so that you would get your money's worth. Finding a good writer or a site that offers these kinds of services is simply done by searching for them in search engines.

Type down your keyword or keyword phrase (e.g. Content Writers, Article Writers) and you will see a long list of sites that offer these services.

The top sites would probably be the best since they have done a good job of keeping their content at a high quality to get them high rankings. But you may also want to shop around and read some of their sample work to get an idea of how much it will cost you.

Authors Resource Box:
Pino Tedesco is a leading web content provider, through writing free
articles
that are able to be copied from his free
article directory
. To access article instantly
online
or submit articles with your backlink to his directory at www.articlelog.com
to generate more web site traffic and sales for you.

View Original Article Source at Altrana.com

Saturday, March 15, 2008

Backlinking Your Way To Online Success

by Nancy Amada

Back in the "old" days of a couple of years ago, search engine optimization (SEO) was all about keywords. Repeat the same phrase fifty times on your homepage and your site would pop up when that phrase was searched in Google. Thankfully for consumers and entrepreneurs alike, the search engines have wised up to such practices. With the creation of more detailed and precise algorithms, Google has come up with better ways to highlight the most relevant and trusted websites.

Just Because You Build It...
Creating a beautiful website with groundbreaking information does not guarantee high site traffic. Once the website is ready to be unveiled to the public, it is time to begin a serious marketing campaign to attract the eyes and ears of interested consumers. The best way to get this kind of exposure is to rank high in the search engine results pages (SERPS), and the best way to climb in the SERPS is to build backlinks.

Backlinking to Your Site
A "backlink" is a link from a website that leads readers back to your website. Sometimes it is a highlighted link in the middle of an article. In other cases, it may be the link in your Resource Box, at the end of an article you have written. When that article is distributed and published on other sites, the link leads readers back to your site.

The importance of backlinking can't be over-emphasized. When a backlink to your web site from a popular and relevant site is created, Google tags a date to it, and records the actual phrase used in the link. Google then saves this information in order to establish rankings.

Getting the Most Out of Backlinks
It's important to understand that backlinking is more about quality than quantity. The search engines operate under the assumption that not all links hold equal weight, and a backlink (also known as an "inbound link") from a highly popular or well known site has more clout than a link from your Uncle Ted's garden photos.

Here's what Google has to say about how it uses backlinks to determine your page rank:

"PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves 'important' weigh more heavily and help to make other pages 'important'."

So while having every member of your extended family create a link to your website from their own sites might be a great way to keep Aunt Alice up to speed, it won't get you much love from the search gods.

How to Get Other Sites to Link to Yours
So you know how Google uses backlinks to come up with its search engine rankings. You also know that backlinks on popular, respected sites will boost your SERPS. Now the question is: how do I get those sites to link to my site?

Article marketing is an incredibly effective way to do this. When you create informative, unique content in the form of reprintable articles, websites pay attention. Plenty of well-established websites publish content from article marketing databanks, to constantly offer their site visitors fresh information. When one of these sites, or any of their visitors, publishes one of your articles, an automatic link back to your website is included and bingo, a backlink is born.

Distribute more and more articles around the Web, and you gain a steady stream of fresh, highly relevant backlinks over time. The search engines will notice, and you page rank will go up. It's that simple.

And higher search engine ranking means more eyeballs on your website. Link simple.

Authors Resource Box:
Nancy Amada helps small businesses become more successful, and offers more ideas at Chapter Two. Start building your own backlinks the easy way at Article Marketer, a highly popular article distribution service.

View Original Article Source at Altrana.com

Friday, March 14, 2008

How to Increase Traffic to Your Website

by Jason Kamara

In the old days (10 years ago), building a website and submitting it to the major directories and search engines was enough to ensure a steady flow of traffic to your website. With only Google and Yahoo surviving the search engine wars, marketing a website has truly become a science.

Keyword-rich meta-tags that Altavista loved, or the doorway pages that fooled many search engines, no longer ensure your site will be near the top of the rankings. In fact, they may get you banned altogether.

So how do you rank high in search engines without using these previously successful methods? If you have lots of money you can buy your way in. You can bid on keywords and search terms, and pay Google, Yahoo, or another directory every time someone clicks on your paid link.

Since most of us don't have that kind of money, let's consider another method: Almost-free advertising. Almost-free advertising is a form of website promotion that often requires a lot of time, but requires little or no money.

One of the best ways to promote your site and yourself is to write about something you know about or are interested in. You don't have to be a literary scholar or a journalism graduate to get started. Start by writing a short 400 - 600 word article in an area of interest to you. This will potentially be read by thousands of people, so you should check your facts, spelling, and grammar before publishing it.

Once your article is ready to publish, you can submit it, for free, to a number of article directories on the web. After your article is approved, it will be published in these directories. So how does this increase traffic to your website? You place a link to your website in the "About the Author" section of the article. Now you have an unpaid, but high-quality link to your website which a visitor or a search engine can follow.

The more times you do this, the more targeted links you have pointing to your website. This helps increase your position in search engine results, and is completely acceptable to them. The key is to get many quality articles published in high-traffic directories. The higher the Google Page Rank of the directories linking to you, the higher your total page rank becomes.

This is a much better method for gaining links to your site, than using "link farms" and automatic link generating systems. These methods can often be detected by the search engines which treat them as spam. By publishing your own articles, you are positioning yourself as an expert in your field, and adding unique content to the web - all while increasing targeted traffic to your website.

Authors Resource Box:
The author is the developer and operator of numerous sites on the web. To receive free content for your website or blog, or to publish your own articles, visit http://www.articopia.com.

View Original Article Source at Altrana.com

Thursday, March 13, 2008

Marketing Products By Writing Articles And Email

by Joann Cheong

Let us look into writing articles on how to market a product or service is an excellent way to build business. The articles should be very informative, providing the reader with information that is relevant to a specific topic. The article usually includes a link to a webpage for more information. The webpage, of course, is designed to sell a product or service that relates to the topic of the article.

These articles are commonly submitted to article banks, websites, and ezine publishers. This is one of the most effective ways to market a service or product on the Internet, and it can become even more effective when it is combined with the use of an autoresponder.

Begin by setting each of your articles up in your autoresponder. It is important that each article have its very own autoresponder address, so you will need an autoresponder service that will allow you to do this. Next, make a master list of your articles, with the autoresponder address for each article listed beside the title. You can even add descriptions of the articles on your master list if you want to.

Offering free things to your website visitors is one marketing method that often results in a lot of sales. Free courses that are delivered via email are very popular, and people sign up for such courses on a regular basis to learn more about a topic of interest to them. These courses are best maintained and delivered with the use of utoresponders.

An autoresponder can be set up to send out a series of lessons for an email course. The lessons can be set for distribution at specific intervals. You determine how often the lessons for the course are sent to the people who have signed up for it. Email courses are very different from traditional courses, web based courses, or any other type of course.

There is no student and instructor interaction. The instructor writes the information out, puts each lesson in an autoresponder series, sets the timing for the lessons, and the rest is automated. You can opt to have lessons delivered daily, every other day, every three days, or any other time frame that you think works best for your email students.

Email courses are commonly used to sell products and services. For instance, if you sell widgets, you might develop a course that teaches people how to use widgets or how to care for their widget. Experts agree that an email course can be written for almost any product that you can imagine if you put enough thought into it.

Authors Resource Box:
Read More At Singapore Marketing or Visit Embassy Singapore or Singapore Woman Guides

View Original Article Source at Altrana.com